The article deals with the use of linguistic material visualization within the professional and communicative competence of a foreign language teacher. The article discusses possibilities of complex purposeful work on the development of skills to visualize linguistic material and the parallel formation of some professional qualities of future teachers. The goal of the article is to summarize the necessary skills to solve the given professional and communicative task. The first part of the article highlights the need to use visualization in a language class and discusses the «visualization» and «visual aids» concepts. Further, visualization of language material is considered within the professional and communicative competence of a foreign language teacher. The work calls for paying attention to the possibility of integrating the component of the communicative strategies development for visualizing language material into the professional and communicative training of foreign language teachers.