Mythologems of question and answer in terms of folk pragmatics

The article presents the results of the study in which for the first time the notions of question and answer are researched in terms of folk pragmatics and seen as actualized mythologems with a number of cognitive characteristics. The research reveals the special aspects of the discourse functioning of question’s and answer’s naming units involving such methods of linguistic analyses as semantic-syntactic, cognitive, linguocultural and corpus analyses.